aromara journal

Fragrance, explained

Notes broken down, dupes ranked, and straight answers on what actually lasts.

Initio Wild Rush Dupe UK 2026: Surge by Aromara, £40
Surge 35% Extrait perfume by Aromara, inspired by Initio Wild Rush. Bergamot, lavender, red berries, vanilla, sandalwood. UK-made dupe, 7+ hour wear.

Dupe guide

Initio Wild Rush Dupe UK 2026: Surge by Aromara, £40

Initio Wild Rush is £275 for 90ml. Aromara Surge matches its lavender, caramel and vanilla as an Extrait de Parfum, up to...

17 Sep 2026 4 min read

Creed Viking Dupe UK: Norseman by Aromara
Norseman 35% Extrait perfume by Aromara, inspired by Creed Viking. Bergamot, peppermint, clove, lavender, cedarwood. UK-made dupe, 7+ hour wear.

Dupe guide

Creed Viking Dupe UK: Norseman by Aromara

Creed Viking is £310 for 100ml, which is £3.10 per ml. Norseman by Aromara is 80p per ml: Extrait de Parfum (up...

17 Sep 2026 4 min read

Initio Narcotic Delight Dupe UK: Delirium by Aromara
Delirium 35% Extrait perfume by Aromara, inspired by Initio Narcotic Delight. Cherry, pink pepper, cognac, tobacco, vanilla. UK-made dupe, 7+ hour wear.

Dupe guide

Initio Narcotic Delight Dupe UK: Delirium by Aromara

Initio Narcotic Delight is £275 for 90ml, which is £3.06 per ml. Delirium by Aromara is 80p per ml: Extrait de Parfum...

17 Sep 2026 3 min read

Amouage Oud Zuhal Dupe UK: Saturn Oud by Aromara
Saturn Oud 35% Extrait perfume by Aromara, inspired by Amouage Oud Zuhal. Cardamom, black pepper, pink pepper, oud, patchouli. UK-made dupe, 7+ hour wear.

Dupe guide

Amouage Oud Zuhal Dupe UK: Saturn Oud by Aromara

Amouage Oud Zuhal has no UK price. It is a Gulf exclusive at AED 2,250. Saturn Oud by Aromara is Extrait de...

17 Sep 2026 3 min read