Dupe guide
Best Amouage Guidance Dupe UK (2026): Direction, Extrait de Parfum
Amouage Guidance is £320 for 100ml at Harrods. Direction is our Extrait de Parfum (up to 35%) take on the pear, incense...
aromara journal
Fragrance, explained
Notes broken down, dupes ranked, and straight answers on what actually lasts.
Dupe guide
Best Dior Sauvage Elixir Dupe UK (2026): Solvage Noir, Extrait de Parfum
Dior Sauvage Elixir is £210 for 100ml. Solvage Noir is our Extrait de Parfum (up to 35%) take on the spice, lavender...
Dupe guide
Best Tom Ford Ombré Leather Dupe UK (2026): Leather Shadow, Extrait de Parfum
Tom Ford Ombré Leather is £112 for 50ml. Leather Shadow is our Extrait de Parfum (up to 35%) take on the leather,...
Dupe guide
Best Tom Ford Ébène Fumé Dupe UK (2026): Bois Fumé, Extrait de Parfum
Tom Ford Ébène Fumé is a smoky leather incense that costs £222 for 50ml. Bois Fumé is Aromara's Extrait de Parfum (up...
Dupe guide
Best Ex Nihilo Dupes UK (2026): 10 Paris Niche Scents for £40, Extrait
Ex Nihilo originals run well over £150. We make 10 takes on the Paris house at Extrait de Parfum, up to 35%,...
Dupe guide
Best Parfums de Marly Greenley Dupe UK (2026): Greenwood, Extrait de Parfum
PdM Greenley is a green apple woody that costs £245 for 125ml. Greenwood is Aromara's Extrait de Parfum (up to 35%) take...
Dupe guide
Best Jean Paul Gaultier Scandal Dupe UK (2026): Infamy, Extrait de Parfum
JPG Scandal is a honey chypre that costs £121 for 80ml. Infamy is Aromara's Extrait de Parfum (up to 35%) take at...
Journal
New In at Aromara: 16 New Fragrances for Autumn 2026, All Extrait at £40
Sixteen new fragrances landed at Aromara on 16 September 2026, each an Extrait de Parfum (up to 35%) take on a niche...
Dupe guide
Best Xerjoff Erba Pura Dupe UK (2026): Pure Radiance, Extrait de Parfum
Xerjoff Erba Pura is £140 for 50ml EDP. Pure Radiance is Aromara's Extrait de Parfum (up to 35%) take at £40, rated...
Dupe guide
Creed Iris Debonair Dupe UK 2026: Iris Row by Aromara, £40 (Waitlist Open)
Creed Iris Debonair is £220 for 50ml. Iris Row is Aromara's take, an Extrait de Parfum up to 35%, at £40. Dozens...
Dupe guide
Maison Crivelli Tobacco Carnaval Dupe UK 2026: Carnivale by Aromara, £40
Maison Crivelli Tobacco Carnaval is £220 for 50ml. Carnivale is Aromara's take, an Extrait de Parfum up to 35%, for £40. In...
Dupe guide
Dior Sauvage Extrait Dupe UK 2026: Savage Oud by Aromara, £40 (Waitlist Open)
Dior Sauvage Extrait launched July 2026 at £153. Savage Oud is Aromara's Extrait de Parfum (up to 35%) dupe, £40, coming soon....
Dupe guide
Creed Viking Dupe UK: Norseman by Aromara
Creed Viking is £310 for 100ml, which is £3.10 per ml. Norseman by Aromara is 80p per ml: Extrait de Parfum (up...
Dupe guide
Xerjoff Erba Gold Dupe UK: Gold Radiance by Aromara
Xerjoff Erba Gold is £290 for 100ml, which is £2.90 per ml. Gold Radiance by Aromara is 80p per ml: Extrait de...
Dupe guide
Kilian Old Fashioned Dupe UK: Malt Hour by Aromara
Kilian Old Fashioned is £215 for 50ml. Malt Hour by Aromara is £40 for the same 50ml, a £175 gap on a...
Dupe guide
Initio Narcotic Delight Dupe UK: Delirium by Aromara
Initio Narcotic Delight is £275 for 90ml, which is £3.06 per ml. Delirium by Aromara is 80p per ml: Extrait de Parfum...
Dupe guide
Amouage Oud Zuhal Dupe UK: Saturn Oud by Aromara
Amouage Oud Zuhal has no UK price. It is a Gulf exclusive at AED 2,250. Saturn Oud by Aromara is Extrait de...
Dupe guide
Aire Sutileza Dupe UK: Aromara Aria
Loewe Aire Sutileza costs 133 pounds. Aromara Aria rebuilds that pear, jasmine and soft musk at Extrait de Parfum (up to 35%).