
Journal
Bond No. 9 Bleecker Street: New York's Bohemian Block in a Bottle
Bond No. 9's love letter to Greenwich Village turned a perfume into a postcard. Inside the house, the composition, and a UK...
aromara journal
Notes broken down, dupes ranked, and straight answers on what actually lasts.

Journal
Bond No. 9's love letter to Greenwich Village turned a perfume into a postcard. Inside the house, the composition, and a UK...

Journal
How one of the most iconic men's fragrances was reimagined as a honeyed, boozy, cold-weather indulgence, plus Aromara's Extrait de Parfum (up...

Journal
How Armani engineered a buttery toffee gourmand into one of the most reliable compliment-getters in modern men's fragrance, plus Aromara's Extrait de...

Journal
Dior Sauvage Elixir is £210 for 100ml in the UK. Here is what the spicy, lavender-liquorice powerhouse smells like, plus an Extrait...

Journal
What Gissah Imperial Valley smells like, whether it is unisex, and Aromara's Extrait de Parfum (up to 35%) take, Imperial with a...

Journal
How Parfums de Marly made rose aspirational again, turning a grandmother's note into the pink, photogenic phenomenon of the Instagram age, plus...
Journal
How to Make Your Perfume Last Longer
aromara
Journal
Seven simple ways to make your fragrance last all day, from where you apply it to why concentration matters most.
Dupe guide
Aromara vs Match Perfumes
aromara
Dupe guide
An honest 2026 comparison of Aromara vs Match Perfumes. Match states 16 to 24% oil; Aromara is an Extrait de Parfum (up...

Dupe guide
Aromara vs Noted Aromas, checked 16 Oct 2026: Extrait up to 35% vs Eau de Parfum, £40 vs £22.99 for 50ml, 60-day...

Dupe guide
The best Lancome La Vie Est Belle dupe in the UK. Aromara Pure Bliss is an Extrait de Parfum (up to 35%)...

Dupe guide
The best Carolina Herrera Good Girl dupe in the UK. Aromara Baddie is an Extrait de Parfum (up to 35%) on the...

Dupe guide
The best Versace Eros dupe in the UK. Aromara Eros Pour Homme is an Extrait de Parfum (up to 35%) on the...

Dupe guide
The best Louis Vuitton Ombre Nomade dupe in the UK. Aromara Nomade is an Extrait de Parfum (up to 35%) on the...

Journal
Aromara reviews: 4.5 from 1,523 verified UK buyers, 3,777 bottles sold in 90 days, Companies House 17321901, 60 days to decide. A...

Journal
How an Italian house turned a honey-and-tobacco tribute to Sicily into one of the most admired luxury gourmands ever made, plus Aromara's...

Journal
How a quiet, woody scent from a small Paris house became a word-of-mouth cult hit with no advertising at all, plus Aromara's...

Journal
Louis Vuitton Pacific Chill: the blackcurrant-and-citrus notes, £265 for 100ml in the UK, and Pacific Breeze, our £40 alternative at Extrait de...

Journal
How an inventive young Paris house released a clean, fruity musk that became a word-of-mouth sell-out, plus Aromara's Extrait de Parfum (up...