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Poundland Perfume Dupes (2026): What Each £1 Scent Is Said to Smell Like, and the £40 Upgrade

5 min read Oct 15, 2026

Poundland has sold £1 perfumes for years, and plenty of them are built to echo a designer scent. Poundland does not print what each one copies. Deal forums, shoppers and beauty writers do. The range and the names change often, so here is the popular list by the designer each bottle is said to be inspired by, with our stronger version next to it.

Poundland's are cheap eau de toilette that tend to fade inside an hour or two. Ours are 35% Extrait, the same designer character built to last. Try a 5ml for £6.99, move up to a 50ml at £40, and if it fades early you have 60 days to send it back.

The best reviewed one to start with is L'homme Elixr, our take on Jean Paul Gaultier Le Male and the scent Poundland shoppers match to First Man. 35% Extrait, 7+ hours guaranteed, 60-day money-back. Try the 5ml for £6.99, or the 50ml at £40 (buy any 2, get 1 free).

How the matches are made

Poundland keeps its inspirations quiet and renames scents from time to time, so every match below is reported consensus: the designer scent that deal forums, shoppers and reviewers most often name for each Poundland bottle. Our column is our own 35% Extrait composition on that same designer, not a copy of the Poundland bottle. We have only listed designers we actually make.

Poundland perfume dupes for women

Poundland scent Designer it is said to be inspired by Our 35% Extrait take
Pure Elegance Coco Mademoiselle (Chanel) KOKO
Beau Rêve La Vie Est Belle (Lancôme) Pure Bliss
Lady Glamour Good Girl (Carolina Herrera) Baddie
Galaxy Alien (Mugler) Alien Mystique
Fleur Bloom Flowerbomb (Viktor & Rolf) Flower Bomber
Amour Eternal J'adore (Dior) J'adoro

Poundland aftershave dupes for men

Poundland scent Designer it is said to be inspired by Our 35% Extrait take
Ferine Sauvage (Dior) Savage Essence
First Man Le Male (Jean Paul Gaultier) L'homme Elixr
King In A Million One Million (Paco Rabanne) One Fortune
Iconique Invictus (Paco Rabanne) Invicto

One honest note on First Man. Poundland's version follows the classic Le Male. Ours, L'homme Elixr, is built on the richer Le Male Elixir, so it reads a touch warmer and sweeter.

The proof Poundland cannot print

This part is ours alone: what our own customers bought across these designers in the last 90 days. On the women's side KOKO (our Coco Mademoiselle) leads at 24 bottles, then Baddie (Good Girl) 19, J'adoro (J'adore) 9, Pure Bliss (La Vie Est Belle) 8, Alien Mystique (Alien) 7 and Flower Bomber (Flowerbomb) 2. On the men's side Savage Essence (Sauvage) and L'homme Elixr (Le Male) tie at 18, with One Fortune (One Million) 4 and Invicto (Invictus) 3.

L'homme Elixr is the one people rate highest here, 4.5 from 64 reviews, more feedback than anything else on the list. Savage Essence sits at 4.7 from 23. Real spend and real ratings, not a promise.

The most tried on the women's side is KOKO.

KOKO, our take on Coco Mademoiselle by Chanel. 35% Extrait, 7+ hours guaranteed, 60-day money-back. Try the 5ml for £6.99, or the 50ml at £40 (buy any 2, get 1 free).

Poundland vs Aromara, side by side

Poundland Aromara
Price About £1 to £2 £40 for 50ml, £6.99 for 5ml
Concentration Eau de toilette 35% Extrait
Longevity Often an hour or two 7+ hours, guaranteed
If it does not last No wear-time guarantee 60-day money-back, even opened

Fair summary: Poundland is the cheapest way to sniff the idea on the high street. We are the way to wear it all day, with the wear time guaranteed.

Frequently asked questions

Does Poundland say what its perfumes are dupes of?

No. Poundland does not publish what each scent copies, and it renames them from time to time. The matches here are reported consensus from deal forums, shoppers and reviewers, not official Poundland information.

What is Poundland Ferine meant to smell like?

Shoppers and deal forums match Poundland Ferine to Dior Sauvage, the fresh pepper and ambroxan scent. Our 35% Extrait take on it is Savage Essence, £40 for 50ml or £6.99 for a 5ml.

How much is a Poundland perfume?

Most sit around £1 to £2 a bottle, sold in Poundland stores. They are eau de toilette, so they usually fade inside an hour or two.

Why pay £40 when Poundland is a pound?

Strength and lasting power. Poundland scents are built to a pound. Ours are 35% Extrait, made for 7+ hours and guaranteed, with 60 days to get your money back if they do not last.

How much is an Aromara bottle?

£6.99 for a 5ml sampler, £40 for a 50ml, and you can buy any 2 and get 1 free. Every bottle is 35% Extrait, made in the UK, with a 7+ hour guarantee and 60-day money-back.

Want the wider picture? The best perfume dupes in the UK for 2026 ranks our scents by real sales, and the best aftershave dupes in the UK covers the men's side.


Aromara is an independent UK fragrance house. Our fragrances are original compositions inspired by the character of well-known designer scents. We are not affiliated with Poundland or with any of the designer houses named here, and all trademarks belong to their respective owners. Every Aromara fragrance is made in the UK at 35% extrait concentration, with a 7+ hour longevity guarantee and a 60-day money-back promise.

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