Louis Vuitton Imagination is £260 for a 100ml bottle. Here is how to wear the same citrus, black tea and amber signature every day, for £40.
Imaginaire, our take on Imagination by Louis Vuitton. 35% Extrait, 7+ hours guaranteed, 60-day money-back. Try the 5ml for £6.99, or the 50ml at £40 (buy any 2, get 1 free).
Our best-selling scent, by a distance
You do not have to take our word for it. Imaginaire is the single best-selling fragrance we make. In the last 90 days we sold 139 bottles of it, more units than any other scent in the range, and across the whole shop only our 5-piece discovery set outsells it. It sits at 4.4 out of 5 from 47 reviews. A fresh scent does not get reordered 139 times in a quarter if it fades after an hour.
Louis Vuitton Imagination vs Aromara Imaginaire
| Louis Vuitton Imagination | Aromara Imaginaire | |
|---|---|---|
| Price | £260 for 100ml (checked Sep 2026) | £40 for 50ml, from £6.99 |
| Concentration | Eau de Parfum | 35% Extrait |
| Top notes | Citron, bergamot, orange | Bergamot, citron, orange |
| Heart | Neroli, ginger, cinnamon | Neroli, ginger, cinnamon |
| Base | Black tea, ambroxan, guaiac wood | Black tea, amber, musk |
| Longevity | Strong for a fresh scent | 7+ hours, guaranteed |
| Guarantee | None | 60-day money-back, even after you have worn it |
Why Imaginaire works as an Imagination dupe
- 35% Extrait. Fresh scents usually fade fast. This concentration keeps the tea and amber going all day.
- The same citrus, black tea and amber signature that makes Imagination worth wearing.
- £40 for a 50ml Extrait, against £260 for the 100ml original.
- 7+ hours guaranteed. If it does not last, you get your money back.
- 60-day money-back, even after you have sprayed it. Many UK sellers only take unopened bottles, and only for 30 days.
- Test it first with a 5ml sampler from £6.99.
What Louis Vuitton Imagination smells like
It opens bright and zesty: citron, bergamot and Sicilian orange. The heart warms with neroli, ginger and a touch of cinnamon. Then the signature lands, dry black tea over ambroxan and guaiac wood. It is the rare fresh fragrance with real depth, clean and uplifting but never thin. Louis Vuitton's Jacques Cavallier Belletrud spent around five years building it. Read the full story of Imagination here.
What smells like Louis Vuitton Imagination?
The closest match we make is Imaginaire. It tracks the same citrus-and-black-tea idea at 35% Extrait, so the dry tea and amber last through the day instead of vanishing after the opening. If you love Imagination but not the £260 price, this is the everyday version.
The notes in full
- Top: Bergamot, citron, orange
- Heart: Neroli, ginger, cinnamon
- Base: Black tea, amber, musk
Who it is for
A fresh, grown-up signature for spring and summer, the office, and hot days when heavier scents are too much. Unisex, clean and easy to wear, with enough projection to get noticed. If you want fresh that actually lasts, start here.
Is it identical to Louis Vuitton Imagination?
No dupe is a molecule-for-molecule copy. Imaginaire matches the citrus, black tea and amber signature at 35% Extrait. Spray it, wear it for a day, and if you can tell it from the original you have 60 days to get your money back.
Try it first
New to Aromara? Start with a 5ml sampler of Imaginaire for £6.99, or build your own 5ml x5 starter set and try five scents before you commit. Shop Imaginaire from £6.99, or 50ml for £40 →
Imaginaire is rated 4.4 out of 5 from 47 reviews, and Aromara overall holds 4.5 out of 5 from 1,432 UK reviews. Made in the UK at 35% Extrait, with a 60-day money-back guarantee.
Frequently asked questions
What is the best Louis Vuitton Imagination dupe in the UK?
Aromara Imaginaire. It matches the citrus, black tea and amber signature at 35% Extrait, £40 for 50ml or £6.99 for a 5ml, against £260 for the original. It is our best-selling scent, 139 bottles in the last 90 days.
How much is Louis Vuitton Imagination in the UK?
£260 for a 100ml bottle on Louis Vuitton's UK site (checked September 2026). Imaginaire gives you the same signature for £40.
What does Louis Vuitton Imagination smell like?
A citrus-aromatic: bright citron, bergamot and orange, a warm neroli and ginger heart, and a dry base of black tea, ambroxan and guaiac wood. Fresh and uplifting with real depth.
How long does Imaginaire last?
7+ hours, guaranteed, or your money back. Long for a fresh fragrance, thanks to the 35% Extrait concentration.
Where can I buy it?
Only at aromara.co.uk. Free UK delivery, buy 2 get 1 free, 60-day money-back even after you have worn it.
Related reading
- Louis Vuitton Imagination: the full story
- Best Perfume Dupes UK 2026: the ultimate list
- The strongest perfume dupes in the UK
- Best Baccarat Rouge 540 Dupe UK
Browse the men's collection or the full Aromara range.
Aromara is an independent UK fragrance house. Our fragrances are original compositions inspired by the character of well-known designer scents. We are not affiliated with Louis Vuitton, and all trademarks belong to their respective owners. Every Aromara fragrance is made in the UK at 35% Extrait, with a 7+ hour longevity guarantee and a 60-day money-back promise.
