Xerjoff is the Italian house behind some of the most duped niche scents on Earth, at £205 to £325 a bottle. Here are the £40 versions, at 35% Extrait.
Every scent below is an Aromara dupe of a Xerjoff original, £40 for 50ml, from £6.99 for a 5ml sampler, with 7+ hours guaranteed and 60 days to change your mind.
Why Xerjoff gets duped
Xerjoff sits at the top of the niche world, Casamorati fruits and Oud Stars heavyweights, priced from around £205 for 100ml up to £325 and beyond. Erba Pura and Naxos in particular are two of the most asked about scents in the UK, the ones people sniff on a stranger and have to track down. A proper 35% Extrait dupe gives you that accord without the boutique price.
The best Xerjoff dupes, scent by scent
Erba Pura, the fruity crowd-pleaser
Sicilian orange, sweet red fruits, amber and musk, bright and moreish and loved by nearly everyone. Our Pure Radiance rebuilds it at 35% Extrait.
Naxos, the honeyed tobacco
Honey, tobacco, tonka and vanilla with a lavender lift, warm and rich. Our Golden Honey holds it. Story: Naxos decoded.
Alexandria II, the royal oud
Agarwood, saffron, cinnamon and vanilla, the oud that refuses to die. Our Alexandri takes it on. Story: Alexandria II decoded.
Italica, the sweet gourmand
Bergamot, raspberry, jasmine and marshmallow, soft, fruity and cosy. Our Italique carries it.
Quick comparison
| Xerjoff original | Original price | Aromara dupe | Price |
|---|---|---|---|
| Erba Pura | around £215 | Pure Radiance | £40 |
| Naxos | around £205 | Golden Honey | £40 |
| Alexandria II | around £325 | Alexandri | £40 |
| Italica | around £205 | Italique | £40 |
Why ours hold and most dupes do not
Xerjoff scents are dense and sweet, which is exactly what a thin 15% dupe cannot copy, it turns to sugar water by lunch. Every Aromara scent is 35% Extrait, the highest disclosed concentration in the UK, so the orange, honey and oud stay rich for 7+ hours, guaranteed.
So which should you buy?
If you collect niche and want the Xerjoff bottle, buy the original, the juice is lovely. If you just want the smell, all day, for £40 instead of £205 plus, the Aromara version discloses 35% Extrait and guarantees 7+ hours. Try a 5ml first and let your nose decide.
Try before you commit
Not sure which to pick? Build a 5ml x5 starter set for £18 and try five at full strength, or browse the full range. Every scent and saving is in the Designer Dupe Index.
Frequently asked questions
What is the best Xerjoff dupe in the UK?
For Erba Pura we make Pure Radiance, and for Naxos we make Golden Honey, both 35% Extrait at £40 versus around £205 to £215.
What smells like Xerjoff Erba Pura?
Aromara Pure Radiance matches the Sicilian orange, sweet fruit and amber signature at 35% Extrait, £40 for 50ml.
Are Xerjoff dupes worth it?
The originals run from around £205 for 100ml up to £325 for Alexandria II. If you want the scent without the price, yes. Aromara discloses 35% Extrait and guarantees 7+ hours.
How much are they?
£40 for a 50ml, or £6.99 for a 5ml sampler. Buy 2 get 1 free.
How long do they last?
7+ hours, guaranteed, or your money back.
Related reading
- Xerjoff Naxos decoded
- Xerjoff Alexandria II decoded
- Best Initio Dupes UK
- The Strongest Perfume Dupes in the UK
- The Designer Dupe Index 2026
Browse all Xerjoff-inspired scents.
Aromara is an independent UK fragrance brand. All scents are original creations inspired by well-known designer fragrances. No affiliation with Xerjoff or any other brand mentioned. All trademarks belong to their respective owners.
